Know what your competitors changed.
And what to do about it this week.
SITREP is a done-for-you competitor monitoring service for SMEs in Singapore, Malaysia and worldwide. Every Monday you get a 2-page brief on your competitors' prices, promos, new products, hiring, reviews and news, plus 3 to 5 actions for the week.
US$199/month · first weekly brief free · public sources only · PDPA-compliant
How our competitor monitoring works
Competitor monitoring means tracking what your competitors change, so you can respond before it costs you customers. SITREP does the watching and the analysis for you, including competitor price tracking and promo watch, and turns it into a short brief you can act on.
Name your competitors
Tell us who you compete with and what matters to your business.
We watch
We track their public prices, promos, products, hiring, reviews and news through the week.
We analyse
We pick the changes that matter and say what each one means for you, with a confidence flag.
You act on Monday
A 2-page brief lands every Monday with 3 to 5 actions to take that week.
What's in the weekly brief: two pages, no noise
- Top 3 competitor changes: what changed, what it means for you, and a confidence flag.
- 3 to 5 actions for the week: concrete moves you can make now.
- Watchlist: trends worth keeping an eye on.
- Numbered public sources: every claim can be checked.
The kind of change we catch:

For businesses where competitor pricing and promos drive customers
F&B and cafes
Menu prices, set deals, delivery-app promos and new openings nearby.
Clinics
Package prices, new services, promotions and review trends.
E-commerce and retail
Price moves, sales, new products and launches.
Home markets: Singapore and Malaysia. Serving clients worldwide.
How much does competitor monitoring cost?
One plan with everything included: US$199 per month on a 3-month minimum. Your first weekly brief is free. Prices are in USD.
- Weekly 2-page brief every Monday
- 3-month minimum, then cancel any time
- First weekly brief free: billing starts with the second
Frequently asked questions
What is competitor monitoring?
Competitor monitoring means tracking what your competitors change, such as prices, promos, new products, hiring, reviews and news, so you can respond quickly. SITREP does it for you and sends a 2-page brief every Monday with what changed and what to do about it this week.
How much does SITREP cost?
US$199 per month, with a 3-month minimum. Your first weekly brief is free, and billing starts with the second brief. Prices are in USD.
Where does the data come from?
Public sources only: competitors' websites, public listings, reviews, job posts and news. Every item in the brief has a numbered source you can check.
Is competitor monitoring legal? What about PDPA?
SITREP uses public sources only and is PDPA-compliant. This website has no forms, cookies or trackers. See our privacy notice.
Can I cancel?
Yes. The plan has a 3-month minimum. After that you can cancel any time.
What's free?
Two things: a free 1-page competitor snapshot before you sign up, and your first weekly brief. Billing starts with the second brief.
Do you only work in Singapore and Malaysia?
Singapore and Malaysia are our home markets, but we serve clients worldwide.
See your competitors on one page. Free.
Email us your business and up to 3 competitors. We'll send a free 1-page competitor snapshot.